:root {
  --ink: #202221;
  --ink-soft: #2a2e2c;
  --paper: #f7f8f5;
  --cream: #eff2ed;
  --white: #ffffff;
  --green: #26c65c;
  --green-dark: #16743a;
  --teal: #007e8f;
  --muted: #68706c;
  --line: #d9ded9;
  --line-dark: rgba(255, 255, 255, 0.13);
  --max: 1180px;
  --shadow: 0 22px 70px rgba(24, 31, 27, 0.14);
}

* {
  box-sizing: border-box;
}

html {
  scroll-behavior: smooth;
  scroll-padding-top: 88px;
}

body {
  margin: 0;
  color: var(--ink);
  background: var(--paper);
  font-family: "Avenir Next", Avenir, "Helvetica Neue", Helvetica, Arial, sans-serif;
  font-size: 1rem;
  line-height: 1.65;
  -webkit-font-smoothing: antialiased;
}

img,
svg {
  display: block;
  max-width: 100%;
}

a {
  color: inherit;
}

p,
h1,
h2,
h3 {
  margin-top: 0;
}

h1,
h2,
h3 {
  letter-spacing: -0.035em;
  line-height: 1.08;
}

h1 {
  max-width: 900px;
  margin-bottom: 1.75rem;
  color: var(--white);
  font-size: clamp(3.25rem, 7.2vw, 6.9rem);
  font-weight: 600;
}

h1 span {
  color: var(--green);
}

h2 {
  margin-bottom: 0;
  font-size: clamp(2.35rem, 4.8vw, 4.8rem);
  font-weight: 550;
}

h3 {
  font-size: 1.45rem;
  font-weight: 600;
}

.shell {
  width: min(calc(100% - 48px), var(--max));
  margin-inline: auto;
}

.skip-link {
  position: fixed;
  z-index: 1000;
  top: 12px;
  left: 12px;
  padding: 0.75rem 1rem;
  color: var(--ink);
  background: var(--green);
  transform: translateY(-150%);
}

.skip-link:focus {
  transform: translateY(0);
}

.site-header {
  position: absolute;
  z-index: 20;
  top: 0;
  right: 0;
  left: 0;
  color: var(--white);
  border-bottom: 1px solid rgba(255, 255, 255, 0.12);
}

.header-inner {
  display: flex;
  min-height: 86px;
  align-items: center;
  justify-content: space-between;
  gap: 2rem;
}

.brand {
  display: inline-flex;
  align-items: center;
  gap: 0.8rem;
  color: var(--white);
  font-size: 1.6rem;
  font-weight: 700;
  letter-spacing: -0.035em;
  text-decoration: none;
}

.brand-mark {
  width: 36px;
  height: 36px;
  flex: 0 0 auto;
  color: var(--green);
}

.brand-mark-cutout {
  fill: var(--ink);
}

.primary-nav {
  display: flex;
  align-items: center;
  gap: clamp(1.2rem, 2.5vw, 2.4rem);
}

.primary-nav a {
  color: rgba(255, 255, 255, 0.74);
  font-size: 0.92rem;
  text-decoration: none;
  transition: color 160ms ease;
}

.primary-nav a:hover,
.primary-nav a:focus-visible {
  color: var(--white);
}

.button {
  display: inline-flex;
  min-height: 50px;
  align-items: center;
  justify-content: center;
  gap: 0.75rem;
  padding: 0.8rem 1.2rem;
  border: 1px solid transparent;
  font-weight: 650;
  line-height: 1.2;
  text-decoration: none;
  transition: transform 160ms ease, background 160ms ease, color 160ms ease;
}

.button:hover,
.button:focus-visible {
  transform: translateY(-2px);
}

.button-small {
  min-height: 42px;
  padding: 0.65rem 0.95rem;
  font-size: 0.88rem;
}

.button-outline {
  color: var(--white);
  border-color: rgba(255, 255, 255, 0.36);
}

.button-outline:hover,
.button-outline:focus-visible {
  color: var(--ink);
  background: var(--white);
}

.button-primary {
  color: var(--ink);
  background: var(--green);
}

.button-primary:hover,
.button-primary:focus-visible {
  background: #3bdf72;
}

.text-link {
  display: inline-flex;
  align-items: center;
  gap: 0.7rem;
  padding-block: 0.55rem;
  color: var(--white);
  border-bottom: 1px solid rgba(255, 255, 255, 0.44);
  font-weight: 600;
  text-decoration: none;
}

.text-link-dark {
  color: var(--ink);
  border-color: rgba(32, 34, 33, 0.35);
}

.hero {
  position: relative;
  min-height: 820px;
  overflow: hidden;
  color: var(--white);
  background: var(--ink);
}

.hero::after {
  position: absolute;
  right: -180px;
  bottom: -240px;
  width: 640px;
  height: 640px;
  border: 1px solid rgba(38, 198, 92, 0.14);
  border-radius: 50%;
  content: "";
}

.hero-grid {
  position: absolute;
  top: 0;
  right: 0;
  width: 48%;
  height: 100%;
  opacity: 0.22;
  background-image:
    linear-gradient(rgba(255, 255, 255, 0.08) 1px, transparent 1px),
    linear-gradient(90deg, rgba(255, 255, 255, 0.08) 1px, transparent 1px);
  background-size: 84px 84px;
  mask-image: linear-gradient(to left, black 15%, transparent 100%);
}

.hero-graph {
  position: absolute;
  right: -4vw;
  bottom: -12px;
  width: min(58vw, 780px);
  color: rgba(38, 198, 92, 0.33);
}

.hero-layout {
  position: relative;
  z-index: 2;
  display: grid;
  min-height: 820px;
  align-items: end;
  grid-template-columns: minmax(0, 1.7fr) minmax(310px, 0.72fr);
  gap: 4rem;
  padding-top: 160px;
  padding-bottom: 76px;
}

.eyebrow {
  margin-bottom: 1.15rem;
  color: var(--green);
  font-size: 0.77rem;
  font-weight: 800;
  letter-spacing: 0.2em;
  text-transform: uppercase;
}

.eyebrow-dark {
  color: var(--green-dark);
}

.hero-intro {
  max-width: 770px;
  margin-bottom: 2.1rem;
  color: rgba(255, 255, 255, 0.73);
  font-size: clamp(1.1rem, 1.7vw, 1.35rem);
  line-height: 1.65;
}

.hero-actions {
  display: flex;
  align-items: center;
  flex-wrap: wrap;
  gap: 1.15rem 1.6rem;
}

.hero-fit {
  display: flex;
  margin: 2.2rem 0 0;
  align-items: center;
  flex-wrap: wrap;
  gap: 0.55rem;
  color: rgba(255, 255, 255, 0.48);
  font-size: 0.9rem;
}

.engagement-card {
  position: relative;
  padding: 2rem;
  color: var(--white);
  border: 1px solid rgba(255, 255, 255, 0.16);
  background: rgba(25, 29, 27, 0.79);
  box-shadow: var(--shadow);
  backdrop-filter: blur(16px);
}

.card-kicker {
  margin-bottom: 1.8rem;
  color: var(--green);
  font-size: 0.78rem;
  font-weight: 750;
  letter-spacing: 0.12em;
  text-transform: uppercase;
}

.metric {
  display: flex;
  flex-direction: column;
  gap: 0.35rem;
}

.metric strong {
  color: var(--white);
  font-size: 2.6rem;
  font-weight: 550;
  letter-spacing: -0.06em;
  line-height: 1;
}

.metric span {
  color: rgba(255, 255, 255, 0.6);
  font-size: 0.83rem;
  line-height: 1.35;
}

.metric-primary {
  display: grid;
  align-items: end;
  grid-template-columns: auto 1fr;
  gap: 1rem;
}

.metric-primary strong {
  color: var(--green);
  font-size: 6rem;
}

.metric-primary span {
  max-width: 160px;
  padding-bottom: 0.65rem;
  font-size: 0.96rem;
}

.card-rule {
  height: 1px;
  margin: 1.75rem 0;
  background: var(--line-dark);
}

.metric-row {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 1rem;
}

.card-note {
  margin: 1.8rem 0 0;
  padding-top: 1.4rem;
  color: rgba(255, 255, 255, 0.52);
  border-top: 1px solid var(--line-dark);
  font-size: 0.82rem;
}

.signal-strip {
  color: var(--white);
  background: var(--ink-soft);
  border-top: 1px solid var(--line-dark);
}

.signal-grid {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
}

.signal-grid div {
  min-height: 130px;
  padding: 1.65rem 1.5rem;
  border-left: 1px solid var(--line-dark);
}

.signal-grid div:last-child {
  border-right: 1px solid var(--line-dark);
}

.signal-grid strong,
.signal-grid span {
  display: block;
}

.signal-grid strong {
  margin-bottom: 0.25rem;
  font-size: 1.2rem;
  font-weight: 600;
}

.signal-grid span {
  color: rgba(255, 255, 255, 0.5);
  font-size: 0.84rem;
}

.section {
  padding: 112px 0;
}

.section-light {
  background: var(--paper);
}

.section-cream {
  background: var(--cream);
}

.section-dark {
  color: var(--white);
  background: var(--ink);
}

.section-heading {
  margin-bottom: 4.5rem;
}

.heading-split {
  display: grid;
  align-items: end;
  grid-template-columns: minmax(0, 1.25fr) minmax(300px, 0.75fr);
  gap: 5rem;
}

.heading-split > p {
  margin-bottom: 0.35rem;
  color: var(--muted);
  font-size: 1.08rem;
}

.heading-on-dark > p {
  color: rgba(255, 255, 255, 0.6);
}

.focus-grid {
  display: grid;
  margin-bottom: 4rem;
  grid-template-columns: repeat(3, 1fr);
  border-top: 1px solid var(--line);
  border-bottom: 1px solid var(--line);
}

.focus-card {
  min-height: 310px;
  padding: 2.25rem;
  border-left: 1px solid var(--line);
}

.focus-card:last-child {
  border-right: 1px solid var(--line);
}

.card-number {
  display: inline-block;
  margin-bottom: 4.1rem;
  color: var(--green-dark);
  font-size: 0.76rem;
  font-weight: 800;
  letter-spacing: 0.13em;
}

.focus-card p,
.audience-panel p,
.founder-card p,
.outcome-grid p {
  color: var(--muted);
}

.audience-panel {
  padding: 2.6rem 3rem 3rem;
  color: var(--white);
  background: var(--teal);
}

.audience-label {
  margin-bottom: 2.2rem;
  color: rgba(255, 255, 255, 0.72) !important;
  font-size: 0.78rem;
  font-weight: 750;
  letter-spacing: 0.14em;
  text-transform: uppercase;
}

.audience-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 2.5rem;
}

.audience-grid h3 {
  margin-bottom: 0.65rem;
}

.audience-grid p {
  margin: 0;
  color: rgba(255, 255, 255, 0.72);
}

.assessment-grid {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  border-top: 1px solid var(--line-dark);
  border-bottom: 1px solid var(--line-dark);
}

.assessment-grid article {
  min-height: 270px;
  padding: 2rem 1.7rem;
  border-left: 1px solid var(--line-dark);
}

.assessment-grid article:last-child {
  border-right: 1px solid var(--line-dark);
}

.assessment-grid span,
.review-track span {
  display: block;
  margin-bottom: 3.2rem;
  color: var(--green);
  font-size: 0.76rem;
  font-weight: 800;
  letter-spacing: 0.11em;
  text-transform: uppercase;
}

.assessment-grid p,
.review-track p {
  margin-bottom: 0;
  color: rgba(255, 255, 255, 0.55);
  font-size: 0.94rem;
}

.output-grid {
  display: grid;
  margin-top: 4rem;
  padding: 3.2rem;
  grid-template-columns: minmax(0, 0.85fr) minmax(340px, 1.15fr);
  gap: 4rem;
  color: var(--ink);
  background: var(--green);
}

.output-intro .card-kicker {
  margin-bottom: 1rem;
  color: var(--green-dark);
}

.output-intro h3 {
  margin-bottom: 0;
  font-size: clamp(1.9rem, 3vw, 3rem);
}

.check-list {
  display: grid;
  margin: 0;
  padding: 0;
  list-style: none;
  gap: 0;
}

.check-list li {
  position: relative;
  padding: 0.7rem 0 0.7rem 2rem;
  border-bottom: 1px solid rgba(32, 34, 33, 0.2);
}

.check-list li::before {
  position: absolute;
  top: 0.85rem;
  left: 0;
  width: 0.8rem;
  height: 0.45rem;
  border-bottom: 2px solid var(--ink);
  border-left: 2px solid var(--ink);
  content: "";
  transform: rotate(-45deg);
}

.review-track {
  position: relative;
  display: grid;
  margin-top: 5rem;
  grid-template-columns: repeat(4, 1fr);
  gap: 2.2rem;
}

.track-line {
  position: absolute;
  top: 10px;
  right: 0;
  left: 0;
  height: 1px;
  background: linear-gradient(90deg, var(--green), var(--teal));
}

.review-track article {
  position: relative;
  padding-top: 3.2rem;
}

.review-track article::before {
  position: absolute;
  z-index: 1;
  top: 5px;
  left: 0;
  width: 11px;
  height: 11px;
  background: var(--green);
  border: 5px solid var(--ink);
  border-radius: 50%;
  content: "";
  box-shadow: 0 0 0 1px var(--green);
}

.review-track span {
  margin-bottom: 1.1rem;
}

.founder-grid {
  display: grid;
  margin-bottom: 5rem;
  grid-template-columns: repeat(2, 1fr);
  gap: 1.5rem;
}

.founder-card {
  min-height: 430px;
  padding: 3rem;
  background: var(--white);
  border: 1px solid var(--line);
}

.founder-card-dark {
  color: var(--white);
  background: var(--ink);
  border-color: var(--ink);
}

.founder-card strong {
  display: block;
  margin: 3rem 0 1.4rem;
  color: var(--green-dark);
  font-size: clamp(4rem, 8vw, 7rem);
  font-weight: 550;
  letter-spacing: -0.075em;
  line-height: 0.9;
}

.founder-card-dark strong {
  color: var(--green);
}

.founder-card-dark p {
  color: rgba(255, 255, 255, 0.58);
}

.outcomes-heading {
  display: flex;
  margin-bottom: 1.5rem;
  align-items: end;
  justify-content: space-between;
  gap: 2rem;
}

.outcomes-heading h3,
.outcomes-heading p {
  margin-bottom: 0;
}

.outcomes-heading p {
  color: var(--muted);
  font-size: 0.85rem;
}

.outcome-grid {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  border-top: 1px solid var(--line);
  border-bottom: 1px solid var(--line);
}

.outcome-grid article {
  padding: 2rem 1.7rem;
  border-left: 1px solid var(--line);
}

.outcome-grid article:last-child {
  border-right: 1px solid var(--line);
}

.outcome-grid strong {
  display: block;
  min-height: 66px;
  margin-bottom: 1.4rem;
  color: var(--green-dark);
  font-size: 2.5rem;
  font-weight: 600;
  letter-spacing: -0.06em;
  line-height: 1;
}

.outcome-grid p {
  margin-bottom: 0;
  font-size: 0.92rem;
}

.about-layout {
  display: grid;
  align-items: center;
  grid-template-columns: minmax(0, 1.05fr) minmax(330px, 0.65fr);
  gap: 7rem;
}

.about-copy h2 {
  margin-bottom: 2rem;
}

.about-copy > p {
  max-width: 720px;
  color: var(--muted);
}

.about-copy .about-lead {
  color: var(--ink);
  font-size: 1.25rem;
}

.about-copy .text-link {
  margin-top: 1rem;
}

.document-card {
  display: block;
  overflow: hidden;
  color: var(--white);
  background: var(--ink);
  box-shadow: var(--shadow);
  text-decoration: none;
  transition: transform 180ms ease, box-shadow 180ms ease;
}

.document-card:hover,
.document-card:focus-visible {
  transform: translateY(-5px);
  box-shadow: 0 28px 80px rgba(24, 31, 27, 0.2);
}

.document-card img {
  width: 100%;
  aspect-ratio: 4 / 5;
  object-fit: cover;
  object-position: top;
}

.document-card > span {
  position: relative;
  display: block;
  padding: 1.5rem 3.5rem 1.6rem 1.5rem;
  font-size: 1.08rem;
  font-weight: 650;
}

.document-card small {
  display: block;
  margin-bottom: 0.25rem;
  color: var(--green);
  font-size: 0.72rem;
  font-weight: 750;
  letter-spacing: 0.1em;
  text-transform: uppercase;
}

.document-card b {
  position: absolute;
  top: 50%;
  right: 1.5rem;
  color: var(--green);
  font-size: 1.5rem;
  transform: translateY(-50%);
}

.closing-cta {
  padding: 96px 0;
  color: var(--white);
  background: var(--teal);
}

.closing-layout {
  display: grid;
  align-items: end;
  grid-template-columns: minmax(0, 1fr) minmax(340px, 0.75fr);
  gap: 6rem;
}

.closing-layout h2 {
  max-width: 720px;
}

.closing-layout > div:last-child > p {
  margin-bottom: 2rem;
  color: rgba(255, 255, 255, 0.7);
}

.site-footer {
  padding: 3.5rem 0 2rem;
  color: var(--white);
  background: #171918;
}

.footer-top,
.footer-legal {
  display: flex;
  justify-content: space-between;
  gap: 3rem;
}

.footer-top {
  align-items: center;
  padding-bottom: 2.5rem;
}

.footer-top p {
  max-width: 500px;
  margin: 0;
  color: rgba(255, 255, 255, 0.52);
  text-align: right;
}

.footer-legal {
  padding-top: 1.6rem;
  color: rgba(255, 255, 255, 0.34);
  border-top: 1px solid var(--line-dark);
  font-size: 0.76rem;
}

.footer-legal p {
  margin: 0;
}

.footer-legal p:last-child {
  max-width: 820px;
  text-align: right;
}

@media (max-width: 1040px) {
  .primary-nav {
    display: none;
  }

  .hero-layout {
    grid-template-columns: minmax(0, 1.35fr) minmax(290px, 0.65fr);
    gap: 2rem;
  }

  .heading-split {
    gap: 3rem;
  }

  .assessment-grid,
  .outcome-grid {
    grid-template-columns: repeat(2, 1fr);
  }

  .assessment-grid article:nth-child(3),
  .outcome-grid article:nth-child(3) {
    border-top: 1px solid var(--line-dark);
  }

  .outcome-grid article:nth-child(3) {
    border-top-color: var(--line);
  }
}

@media (max-width: 820px) {
  .shell {
    width: min(calc(100% - 34px), var(--max));
  }

  .header-inner {
    min-height: 74px;
  }

  .header-inner .button {
    min-height: 40px;
    padding-inline: 0.8rem;
  }

  .hero,
  .hero-layout {
    min-height: auto;
  }

  .hero-layout {
    grid-template-columns: 1fr;
    padding-top: 145px;
    padding-bottom: 58px;
  }

  .hero-copy {
    max-width: 720px;
  }

  .hero-graph {
    right: -35%;
    bottom: 12%;
    width: 110%;
    opacity: 0.65;
  }

  .engagement-card {
    max-width: 620px;
  }

  .signal-grid {
    grid-template-columns: repeat(2, 1fr);
  }

  .signal-grid div:nth-child(3),
  .signal-grid div:nth-child(4) {
    border-top: 1px solid var(--line-dark);
  }

  .section {
    padding: 82px 0;
  }

  .heading-split,
  .about-layout,
  .closing-layout {
    grid-template-columns: 1fr;
    gap: 2.2rem;
  }

  .section-heading {
    margin-bottom: 3.2rem;
  }

  .focus-grid,
  .audience-grid,
  .founder-grid {
    grid-template-columns: 1fr;
  }

  .focus-card {
    min-height: auto;
    border-right: 1px solid var(--line);
    border-bottom: 1px solid var(--line);
  }

  .focus-card:last-child {
    border-bottom: 0;
  }

  .card-number {
    margin-bottom: 2rem;
  }

  .audience-panel,
  .output-grid {
    padding: 2.3rem;
  }

  .output-grid {
    grid-template-columns: 1fr;
    gap: 2.2rem;
  }

  .review-track {
    grid-template-columns: repeat(2, 1fr);
  }

  .track-line {
    display: none;
  }

  .review-track article {
    padding-top: 2rem;
    border-top: 1px solid rgba(38, 198, 92, 0.45);
  }

  .review-track article::before {
    top: -5px;
  }

  .founder-card {
    min-height: auto;
  }

  .about-layout {
    align-items: start;
  }

  .document-card {
    max-width: 440px;
  }

  .closing-layout {
    gap: 3rem;
  }
}

@media (max-width: 560px) {
  h1 {
    font-size: clamp(3rem, 14vw, 4.25rem);
  }

  h2 {
    font-size: 2.55rem;
  }

  .brand {
    font-size: 1.35rem;
  }

  .brand-mark {
    width: 31px;
    height: 31px;
  }

  .header-inner .button {
    font-size: 0.76rem;
  }

  .hero-intro {
    font-size: 1.05rem;
  }

  .hero-actions {
    align-items: stretch;
    flex-direction: column;
  }

  .hero-actions .button,
  .hero-actions .text-link {
    width: 100%;
    justify-content: center;
  }

  .hero-fit {
    align-items: flex-start;
    flex-direction: column;
  }

  .hero-fit span {
    display: none;
  }

  .engagement-card {
    padding: 1.6rem;
  }

  .metric-primary strong {
    font-size: 5rem;
  }

  .metric-row {
    grid-template-columns: 1fr 1fr;
  }

  .metric-row .metric:last-child {
    grid-column: 1 / -1;
  }

  .signal-grid,
  .assessment-grid,
  .outcome-grid,
  .review-track {
    grid-template-columns: 1fr;
  }

  .signal-grid div {
    min-height: 105px;
    border-right: 1px solid var(--line-dark);
    border-bottom: 1px solid var(--line-dark);
  }

  .signal-grid div:last-child {
    border-bottom: 0;
  }

  .assessment-grid article,
  .outcome-grid article {
    min-height: auto;
    border-right: 1px solid var(--line-dark);
    border-bottom: 1px solid var(--line-dark);
  }

  .outcome-grid article {
    border-right-color: var(--line);
    border-bottom-color: var(--line);
  }

  .assessment-grid article:last-child,
  .outcome-grid article:last-child {
    border-bottom: 0;
  }

  .assessment-grid span {
    margin-bottom: 1.5rem;
  }

  .audience-panel,
  .output-grid,
  .founder-card {
    padding: 2rem 1.5rem;
  }

  .outcomes-heading {
    align-items: flex-start;
    flex-direction: column;
    gap: 0.6rem;
  }

  .document-card {
    max-width: 100%;
  }

  .footer-top,
  .footer-legal {
    align-items: flex-start;
    flex-direction: column;
    gap: 1.2rem;
  }

  .footer-top p,
  .footer-legal p:last-child {
    text-align: left;
  }
}

@media (prefers-reduced-motion: reduce) {
  html {
    scroll-behavior: auto;
  }

  *,
  *::before,
  *::after {
    transition-duration: 0.01ms !important;
  }
}